Today
network marketing is an often misunderstood and maligned 50 year-old
industry. It is also a very high growth industry and one that is
starting to attract professionals in large numbers. That's today, but
what will the future look like? Well, I don't have a crystal ball, but
based on current trends, technological predictions, and maybe a little
of my own fantasy, here is my vision of the future of network marketing.
You
drive into your driveway in your new Nexxus, which you purchased through
the Virtual Shopping Network, a network marketing company. Your
perimeter security system, the latest technology from Quantum Security
turns on the outer and inner lights. Once inside your house, you first
check tel-e-mail messages (a combination of e-mail, telephone messages,
voice mail, and regular mail), on your MicroSoph internet messaging
center (owned by the AnWeigh Corporation - the largest network marketing
company in the world). There you find several messages from friends,
family members, and of course all of your business messages. As a
network marketer in the 21st century, you rely totally on the internet
to build your business.
A
fantasy view of network marketing? Maybe, but probably not too far off.
Based on the growth of computer technology and increases in the use of
the internet, by the year 2000 computers will be as common place as
VCR's and everyone who has a computer will be "surfin' the
net." Because of the natural networking capability of the internet,
the match with network marketing is perfect. What better way to build
networks than on a network. In the 21st Century the power will no longer
go to the rich, the famous, or those with the information, but rather to
those who have the largest networks.
I
believe that with the power of network marketing combined with the power
of the internet (and the information highway), we will purchase nearly
everything from network marketing companies. All things will be
available in virtual malls for you to view and purchase. Instead of
going down to the local grocery store, you will tap into the internet
and shop in a virtual store - select a basket, roll it down the aisles
(which will look exactly like those in a real world store), select
products (you can even look at the labels) and place them in your
basket, at the check out counter where the virtual cashier will accept
your PIN and automatically deduct the amount from your account at the
Virtual Bank of America. Your groceries will be delivered the same day
from a local warehouse.
The
grocery store will be operated by a network marketing company and you,
as a member shopper, will be assigned to another member. That member
will receive a bonus on everything you purchase. Whether you are
purchasing groceries, clothing, automobiles, or airline tickets, each
purchase you make through the internet shopping system, will result in a
network marketer getting credit and receiving a bonus. Everything is
simple and automatic, with delivery within a day or two and a 100% money
back guarantee.
As
it is now, network marketers in the future will work from their home
office. However, due to advances in video conferencing, virtual reality,
and the power/speed of computer systems, they will rarely leave their
homes to do business. Instead of weekly meetings in their home or a
local hotel, networkers will conduct massive meetings via video
conferencing on the internet. Prospective distributors will tap in from
all over the world. It's efficient and effective, plus it eliminates
traffic and pollution.
Instead
of having a job and working network marketing in your spare time,
networking will be your full-time occupation. You will build a network
in a network marketing holding company that represents hundreds of
network marketing companies, which gives you access to many high quality
products at wholesale pricing and keeps your network diversified. This
protects you from downturns and fluctuations in the different markets.
All purchases funnel back into the holding company's massive computer
system, which scans for group volumes each day and pays you a daily
bonus. This bonus is automatically placed in your electronic bank
account.
Just
think of the freedom you will have. Your downline distributors all
buying different products from themselves and attracting new
distributors through electronic marketing on the internet. Each
distributor will have his/her own electronic marketing piece with real
time video, audio, and text. A true multi-media show, which can be sent
directly to prospective distributors through the internet or loaded on a
web page or autoresponder for easy access.
Network
marketing will become the most efficient way to distribute products or
services and will dominate the world of distribution. Since the business
can be started with very little upfront investment, has a very low
downside risk, can be operated efficiently from the home, and has
unlimited residual income potential, network marketing will become the
business opportunity of choice throughout the world. There will be two
classes of people, those who have large networks and those who don't!
In
the movie The Graduate, a young Dustin Hoffman was told that the future
was in plastics. I'm here to tell you that the future is in ...
Network
Marketing on the internet.
Rod
Nichols is a 16 year veteran of the network marketing industry, as a
distributor, consultant, trainer, and author. He is the author of
Successful Network Marketing for the 21st Century (175 page paperback
book),Would You Like to Dig In My Goldmine (24-page recruiting booklet),
and publishes a monthly subscription newsletter titled NETWORKER. He is
also an active distributor with USANA and on the Board of Directors of
PANM (Professional Association for Network Marketing). $100,000 A Year
Residual Income Fax-On-Demand: 703-904-7770 Doc. 610 Voice: 206-564-0284
Fax: 206-566-0767.
For
information e-mail
RhinoRod@aol.com.